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Category Archives: Raves

Thoughts on Google Buzz Written by Jeremy Heilpern

By now you’ve all had a chance to see, use and read countless articles on Google’s latest and greatest, Google Buzz.

For anyone that’s not aware, Google launched Buzz in early February. Buzz is a new social networking platform that is meant to start conversations about the things you find interesting. The most interesting features are: that it’s built into GMail, you can connect sites you already use, see updates in real-time, share publicly or privately with your followers, and the capability to see photo/video thumbnails with each post. Sounds Awesome, right!

Well…maybe. Now that the privacy issues have been hammered out let’s take a brief look into if it really “works” for users.

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The Benefit of Being “Open” Written by Jeremy Heilpern

With 632,265 views, and 3,602 comments in just under a week, you know your brand has done something right when you’ve built relationships with consumers that prompt them to create videos like this professing their love:

I have to confess, this has to be one of my favorite YouTube videos to date. Two thumbs up to Apple, for not being afraid of jumping head first into that ever-so-scary world known as the online conversation.