Jul 7 2009
The Morrison Agency has also been selected by Investacorp, a top 100 broker-dealer serving independent registered representatives to develop their new financial advisor recruitment campaign. The integrated multi-media campaign will run in all major financial services trade media.
Jun 29 2009
The Morrison Agency has been selected by Mitsubishi Electric to promote their advanced commercial HVAC solutions to Architects, Engineers, and Facilities Managers/Owners throughout the Americas. Mitsubishi is one of the largest players worldwide in HVAC. Our charge is to help “change the game” – to move them beyond a niche player into a major power in this region of the world. The challenge will be to convince the market that Mitsubishi’s next generation technology can solve problems much better than the traditional approaches specified today.
Jun 12 2009
Amanda Forgione has been promoted to the role of Vice President, Group Brand Director. Amanda joined The Morrison Agency in 2000 as a Media Planner after a number of years with J. Walter Thompson. After several years planning media campaigns for clients such as Raymond James, Georgia’s Clean Air Campaign and others, Amanda transitioned to the Brand Management team to better utilize her strategic planning skills and touch every part of a client’s business.
In her years with The Morrison Agency, Amanda has led the Brand Management teams that manage key accounts within the agency including CNL, Dresser, Triad Advisors, Georgia’s Clean Air Force, Raymond James, Internap, Equifax, Kodak and many others.
Congratulations Amanda!
Jun 12 2009
After just three years with The Morrison Agency, Katie Laird has been promoted to Senior Brand Manager. Katie is a critical member of the Brand Management team on the CNL, Dresser, Triad Advisors, Georgia’s Clean Air Force and Internap accounts.
A graduate of The University of Virginia, Katie joined The Morrison Agency in 2006. In her years at the Agency, Katie has quickly risen through the ranks of Brand Management and has become a significant contributor to the agency and her clients’ businesses. Katie’s coworkers and clients alike appreciate Katie’s intelligent approach and dedication to their business.
Congratulations Katie!
May 28 2009
The Morrison Agency recently completed a launch campaign for Dresser Wayne’s Fusion universal site controller which gives fuel retailers the capability of controlling a wide variety of devices across an individual site and across an entire enterprise. The multi-media campaign consisted of printed and electronic brochures, a video demo of the Fusion product and a robust, educational microsite. Click here to view the microsite and demo http://www.dresserwaynefusion.com/. Dresser Wayne is a global innovator of retail and fleet fuel dispensers and technologies.
Morrison is a hybrid marketing communications firm whose expertise is in helping clients market to intelligent audiences in complex marketplaces. Everything we do is driven to make sales happen. We call ourselves “Sales Acceleration Marketers.”